Average Is The Enemy

The Strategic Power of Distinctive Stories...

“Mediocrity is a region bound on the north by compromise, on the south by indecision, on the east by past thinking, and on the west by a lack of vision.”

― John Mason, “An Enemy Called Average”

Years ago, three business leaders went hunting in the woods. Before long, one of them pointed to a plump bird in a tree, and all three of them stopped and took aim…