Know Thyself: A Philosopher's Guide to AgTech Marketing

“To know thyself is the beginning of wisdom.” – Socrates

“To know thyself is the beginning of wisdom.” – Socrates

Unfortunately, in modern business, marketing has become seen as the thing you do when you don’t have a very good product. It’s an afterthought, some collection of gimmicks and half-truths packaged to make you think the piece of crap I’m giving you is worth your hard-earned money.

I believe that good…