The Bishop, The Priest, and Creating Demand

It’s not about you; it’s about helping your customer redefine how they solve their problems with you.

A bishop invited a young priest to dinner. During the meal, the priest noticed some signs of intimacy between the bishop and his housekeeper…

As the priest was leaving, the bishop said to him quietly, "I can guess what you are thinking, but really our relationship is strictly proper."

A few days later, the housekeeper remarked to the bishop that a valuabl…