The Power Of A Question

In agribusiness today, we need to ensure that, like Ronald Reagan and Dietrich Mateschitz, we are asking ourselves and our customers the right questions.

In the run-up to the 1980 U.S. Presidential election, a cloud of uncertainty hung over the nation. The country was in the grips of “stagflation,” a troubling mix of market stagnation and rising inflation. Unemployment was creeping up, and the cost of living ballooned, shrinking the value of every American’s hard-earned dollar. 

In the White House, Presid…