You're On The Hook

The future of agriculture belongs to companies with a point of view - the organizations that define the problem and design the solution are best positioned to dominate the space.

"We seem to be getting closer and closer to a situation where nobody is responsible for what they did, but we are all responsible for what somebody else did.” - Thomas Sowell

Years ago, I heard Seth Godin speak at the Craft + Commerce conference ConvertKit held in Boise, Idaho.

To end the talk, he told a story about an unexpected experience flying home to…