Redefining Narratives in AgTech: Storytelling, Vision, and Perception | Saturday Snapshot - June 24th
This Week's Snapshot: The Misunderstood Art of Storytelling in AgTech, The Frankenstein Fallacy, Breaking the Myopic Parallel in AgTech
Happy Saturday!
Here’s what’s in this week’s snapshot:
The Misunderstood Art of Storytelling in AgTech
The Frankenstein Fallacy
Breaking the Myopic Parallel in AgTech
The Misunderstood Art of Storytelling in AgTech
Leaders, innovators, and founders in agtech often fall into a common trap.They mistakenly believe their product story is an afterthought, a tale to be spun once the product is built and ready to ship.
The Frankenstein Fallacy
Many companies in agtech are enamored by their own creations.They proudly proclaim, “We’re the fastest/cheapest/best.”
But if you’re a startup or a pioneering company, remember this: your product is a living, breathing thing. It changes. It grows.
Breaking the Myopic Parallel in AgTech
Average companies market towards comparison. Great companies force a choice.Be great; force a choice.