Sitemap - 2023 - Ag Done Different

What's The Problem? | Snapshot - December 18th

Rethinking AgTech

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Identifying the Villain: A Call for Boldness and Clarity in AgTech Marketing

True Believers: The Niche Advantage in a Generalized World | Saturday Snapshot - October 21st

Differentiate, Don't Compete

From Mass Markets to True Believers

Perception, Growth, and the Art of Differentiation | Saturday Snapshot - October 14th

AgTech's Prediction Paradox: Navigating Uncertainty in a World of Assumptions

From Manipulation to Mentoring: Rethinking Growth in AgTech

The Potato Problem and Curating Perceptions in AgTech

Escaping Category Jail: The Audacity to Defy Gravity

Time To Clear The Air | Saturday Snapshot - September 23rd

(K)nope

Counselors Over Advisors: Rethinking Our Role in AgTech

Rising Amidst Retreat: The Call To True Innovation in AgTech

No More Status Quo in Modern Agribusiness | Saturday Snapshot - September 16th

Zigging as the World Zags

From Monopoly to the Modern Acre

From Reaction to Revolution: Shaping the Narrative in AgTech

Will Somebody Please Change the Subject?

Are We Moving Yet? | Saturday Snapshot - August 12th

Crafting Categories: Why AgTech Startups Need a Fresh Go-to-Market Blueprint

Baking A New Pie

Connectivity Over Conformity

Beyond The Noise

We Broke The Present | Saturday Snapshot - July 15th

Tenacious Ventures: Theory of Change

Harnessing First Principles in AgTech Innovation

Breaking the Present, Building the Future: The Art of Problem-Driven Innovation in AgTech

The Future Is What We Design It To Be | Saturday Snapshot - July 8th

The Power of Differentiation

From Practitioner to Promoter

Breaking Free from the 'First to Market' Myth

Shaping the Future of Marketing in AgTech through Innovative Strategies | Saturday Snapshot - July 1st

Embracing Contrarian Insights for a Transformative Impact in AgTech

Rethinking Marketing: It's Not the Channel, It's Your Message

Transcending the Noise with Storytelling

Creating Movements, Not Just Products: A New Identity for AgTech Adoption

Redefining Narratives in AgTech: Storytelling, Vision, and Perception | Saturday Snapshot - June 24th

The Misunderstood Art of Storytelling in AgTech

The Frankenstein Fallacy

Breaking the Myopic Parallel in AgTech

Embracing Problem-Centric Innovation in AgTech | Saturday Snapshot - June 17th

Building the Future of Agriculture: Focus on Customer Needs, Not Just Tech

The Power of Delta 4 Innovation in AgTech

Redefining Success: Chasing Value over Mass

Outliers in Agribusiness: Unleashing Paradigm Shifts for Extraordinary Growth | Saturday Snapshot - June 10th

The Art of Category Design: Shaping the Future of AgTech

Challenging Convention: The Power of Opposite Thinking in AgTech

Beyond Math: Understanding the Psychology of Pricing in Startups

From Betamax to AgTech: How Falling in Love with Problems, Not Products, Unlocks Market Dominance

Segways, Delusions, and Lies | Saturday Snapshot - May 20th

"Better" Is A Lie

The Disruption Delusion - Who Will You Serve?

Segways in AgTech

Segways in AgTech | Saturday Snapshot - May 13th

Saturday Snapshot - May 6th

Saturday Snapshot - April 29th

Saturday Snapshot - April 22nd

The Rising Rabbit

Saturday Snapshot - April 15th

Saturday Snapshot - April 8th

Born to Run: The Magic of Building a Unique Point of View

Saturday Snapshot - April 1st

Quicksand, the Graveyard Spiral, and the Danger of Losing Your Horizon

Why The Best Products Need Good Marketing

Rotten Apples

Ballistic Chickens: The Need For New Frameworks in Agriculture

Killing The Tiger